The Flash Grant Gustin is featured on the January 12th issue of Adweek with the following caption “Can Superheroes Rescue Prime Time?”.
Here’s a bit of what can be found in the featured article for The Flash:
From Superman and Wonder Woman to The Flash, more than 10,000 characters populate the universe of DC Entertainment. For TV networks seeking a foothold in a world of increasing competition for every great script, and in which cable operators are looking for any excuse to cut the number of channels they carry, that mighty legion of superheroes could prove to be the pot of gold at the end of the rainbow.
Source: AD Week